Motivationspsychologie: Wie Belohnungssysteme das Nutzerverhalten beeinflussen

Die Effizienz moderner Belohnungssysteme beruht auf tief verwurzelten psychologischen Prinzipien, die das Verhalten der Nutzer nachhaltig prägen. Während die Unterhaltungstechnologie mit innovativen Ansätzen wie Gamification, Badge-Systemen und personalisierten Belohnungen bereits erfolgreiche Beispiele liefert, ist das Verständnis der zugrunde liegenden Motivationspsychologie essenziell, um auch in anderen Branchen nachhaltige Nutzerbindung zu gewährleisten. In diesem Artikel bauen wir […]

Masken als Symbol für Verwandlung und Identitätswechsel 01.09.2025

Einleitung: Masken als Ausdruck von Verwandlung und Selbstfindung in Kultur und Natur Masken begleiten die Menschheit seit Jahrtausenden und symbolisieren in vielerlei Kulturen den Wunsch nach Veränderung, Selbstentdeckung und gesellschaftlicher Zugehörigkeit. Das Beispiel Die Bedeutung von Masken in Spielen und Natur: Das Beispiel Raccoon zeigt, wie Masken in natürlichen Lebensräumen sowie in menschlichen Ritualen eine […]

Die Symbolik des Totenkults: Einfluss auf moderne Fantasy- und Rollenspiele

Der Einfluss des Totenkults auf die Gestaltung von Fantasiewelten ist vielfältig und tiefgreifend. Während der ägyptische Totenkult eine reiche historische Basis bildet, nutzen moderne Spieleentwickler und Autoren diese Symbole, um atmosphärische Tiefe zu schaffen, komplexe Charaktere zu entwickeln und kulturelle Referenzen zu setzen. Die Verbindung zwischen historischen Symbolen und ihrer kreativen Weiterentwicklung ermöglicht es, immersive […]

Kuyamis Fest marks Misamis Oriental’s vibrant year of celebrating heritage and growth

MISAMIS ORIENTAL (PIA) – January marks the start of a vibrant year for Misamis Oriental, beginning with the much-awaited Kuyamis Festival. Now in its 12th year, the festival continues to evolve, with the provincial government striving to elevate it to new heights. It showcases the rich cultural heritage, deep-rooted traditions, and immense economic potential, designed […]

GCash AI-powered lending services break barriers, provide innovative loan options for unbanked, underserved Filipinos

MANILA, Philippines  – As generative Artificial Intelligence (AI) becomes more integrated into work and society, the Philippines’ leading finance app and largest cashless ecosystem, GCash, is using the technology for good. Through its lending arm, Fuse, GCash is creating opportunities for Filipinos to access financial services by breaking down barriers of  traditional lending systems. Now, […]

Driving Sustainable Transport: 917Ventures’ EV charging startup finds a new home under ACMobility

ACMobility has acquired Evro, the Philippines’ first brand-agnostic roaming electric vehicle (EV) charging network, developed by Globe’s venture builder and tech innovation arm 917Ventures. “We built Evro with the intention of simplifying Filipino EV owners’ charging journeys,” said Vince Yamat, Managing Director of 917Ventures. “Since launching earlier this year, we’ve made significant headway in advancing […]

Trust is new currency: Guiding consumer choices and building brand loyalty

Trust has overtaken pricing as the deciding factor in earning customer loyalty and ensuring that their hard-earned money is spent wisely, according to Jenny Echevarria, VP for Enterprise Data and Strategic Services at Globe. Speaking at the recent BusinessWorld Forecast 2025, Echevarria talked about how Filipino consumers, shaped by economic realities, rapid innovation and shifting […]

Globe Business equips co-ops with digital tools for growth and efficiency

Globe Business, a leading digital transformation enabler in the Philippines, empowers cooperatives nationwide with cutting-edge digital tools to strengthen member engagement, optimize operations, and drive sustainable growth. Cooperatives are essential in addressing financial and social gaps, particularly in rural areas. They promote local community development by providing essential services to individuals without access to traditional […]

PhilLife boosts cybersecurity capabilities with Globe Business partnership

PhilLife, a trusted name in the country’s financial industry for over 65 years, has partnered with Globe Business to enhance its cybersecurity. This partnership aims to safeguard clients’ data in an increasingly interconnected digital environment. “Working with Globe Business ensures that PhilLife is well-equipped to address the growing and changing needs of our market. By […]

  Globe spotlights holistic disaster resilience strategies  at APMCDRR 2024

Globe recently showcased its innovative, technology-driven disaster resilience strategies and its commitment to mitigating climate risks on the sidelines of the Asia Pacific Ministerial Conference on Disaster Risk Reduction (APMCDRR) 2024. In a timely event mounted alongside the Ayala Group, Globe outlined the company’s holistic approach to disaster risk reduction (DRR), encompassing advanced technology solutions, […]